UltraBold is a campaign created to inspire the next generation of BIPOC designers to pursue their creative passions. When teens don’t see designers who look like them, it can be hard for them to picture themselves pursuing a design career.
UltraBold shares the stories of successful BIPOC creatives through a motion graphics video series to show teens how others have made it, and that they can, too. These videos link to the UltraBold website, which features curated resources, articles, and other media created specifically for teenagers and young adults with no prior design experience.
Disciplines: Motion Graphics, Identity Design, Web Design, Illustration